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Wix Dynamic Databases: Save Time and Avoid Complications

Keeping the backend of your website organized is a necessity, especially when you have ever-changing content. How do you make adjustments without affecting the design and layout of your site? Wix's dynamic databases.

What is a dynamic database?

Should my website use dynamic databases?

How LONDONmiddlebury uses dynamic databases

Papers organized with a color coded system, representing Wix's organization when it comes to dynamic databases.

Does your website consist of content that is ever-changing? From retail products to employee directories, Wix’s dynamic databases can help simplify your process. Instead of having to design a whole new element when you need to add an item, this database allows you to store and manage your site content for easy updates. But how does it work?

What is a dynamic database?

Dynamic databases save time for website designers and developers and create a more self-sufficient site for future users.

A dynamic page on Wix is one that can change its content without changing the design and layout of the page. Think of your favorite retail store’s website. They have countless items listed for sale, yet it still looks organized and clean. When they have new items or an item goes out of stock, it reflects accordingly on their site.

Much like your favorite retail website, dynamic databases populate information into an organized and clean layout without the ecommerce functionality. Using this feature, site managers can update phone numbers, titles, offering descriptions, images, and more from an easy-to-use backend panel. This panel is a sortable spreadsheet, where you can add or update information in seconds. These simple changes on the backend reflect seamless content on the front end.

The main point is: by using dynamic databases, you’re saving time on a day-to-day basis that you can use for other pressing tasks.


Should my website use dynamic databases?

Dynamic databases are great for organizations with a lot of stakeholders or subject matter experts; department heads can have access to the backend and update their programs without having influence over the creative editor. Design will be left up to creative leads only, meaning less risk for design accidents when making changes to the site.

Dynamic databases are often associated with retail businesses, which they work great for. But they can also do much more. Dynamic databases can be used for:

  • Custom event calendars,
  • Catalogs,
  • Departments and programs organization,
  • Team directories,
  • Service offerings
  • Resource database
  • Almost any type of dataset.

Think of dynamic databases as a way to make things easier for yourself while keeping your website looking sharp.

How LONDONmiddlebury uses dynamic databases

One of our main goals when we hand a website redesign project back to a client is to ensure they can be self-sufficient if they no longer use our services. We create manuals and training to teach them how to use their new and improved websites. 

That said, it’s significantly easier for clients to be able to update information in one place and avoid the design editor of their website unless they need to change something on a larger scale. Our clients have expressed the ease at which they manage the backend of their website when we incorporate a dynamic database. 

The way we use dynamic databases changes based on the client we’re serving, but we typically use it for clients who have a surplus of information that changes on a somewhat regular basis. Sound like your situation? Consider trying Wix’s dynamic databases out and see where it takes you!


Start a conversation with LONDONmiddlebury to see how we can implement dynamic databases for your site.