The moving parts of an email marketing strategy.
A strong email marketing strategy is more than just creating and sending. Managing content creation, analytics, the strategy itself, and technical platforms are just a few ways we stay on top of email.
Let's find the right fit for your business.
Email marketing looks different for each of our clients. We research your industry and audience, and implement best practices for email content and frequency. We use this information and conversations with clients to develop a strategy around your goals and determine which email platform would work best for you.
Tactics driven by data.
Email performance is unique to your business, industry, and contact database. While we base our email marketing strategies and tactics on best practices and industry standards, the most valuable information comes from analysis of your email campaign performance. This propels an iterative approach to email marketing, adjusting the content, design, timing, and language based on how recipients interact with your emails.
Digging for gold: uncovering hidden gems with email marketing.
An AI-enabled technology company’s trial users weren’t converting into subscribers. They needed to touch base with users during their trials to provide support and keep the trial top of mind without spending valuable hours individually emailing each trial user. So, we automated the process with a complex workflow that communicates with users throughout their trial, completely hands-free. →