This Thanksgiving, our team is so grateful for our clients, our community, and our supporters who help us continue to grow and thrive year after year. Thank you for all that you do to support LONDONmiddlebury, and we hope you have the most amazing holiday spent with friends and family.
Giving Tuesday with LONDONmiddlebury
This year, to celebrate Giving Tuesday, our team went out into the community to find ways to make a difference. Each of us chose to give back in a way that was meaningful to us. Follow along on Instagram, Facebook, or LinkedIn between today and Giving Tuesday, December 2, to find out we how supported our communities this holiday season.
"LONDONmiddlebury exceeded our expectations...The project led to significant growth in website traffic and a noticeable increase in our social engagement and follower count…We're grateful for their professionalism, insight, and the incredible results we've achieved together."
—Carol Lighthall, Executive Director at the Okemo Valley Regional Chamber of Commerce
Leveraging the Strength of a Multi-Channel Marketing Strategy
When it comes to engaging your target audience, it's essential to have the complete digital ecosystem. For the Okemo Valley Regional Chamber of Commerce, we incorporated a mixture of event promotion and brand awareness content across channels, to organically attract people to the region. From influencer partnerships and digital ads to blogs and email marketing, we were able to generate nearly 2 million impressions across our target regions.
Why it's Essential to Mobile Optimize Your Website
In 2025, mobile devices account for 59.6% of all global web traffic. That means if you're not mobile optimizing your website, you could be leaving over half of visitors feeling underwhelmed or frustrated. In our recent blog, we're breaking down the key components of great mobile optimization, examples of brands that do it well, and how you can transform your digital experience.
We're all familiar with product placement. It's clear in the moment you're watching your favorite movie or TV show, and you see an item with it's logo almost too perfectly lined up with the camera. In our recent digest, we took a look at the strategy behind product placement and identified how touchpoints are essential to your marketing strategy.
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