We're Hiring, Victory Laps, and Later's Rebrand

Learn what we've been up to in the past month in our February newsletter! ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏

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FEBRUARY 2026 NEWSLETTER

Come work with us!

We're looking for a new Marketing Assistant to join our team! This role is a true entry-level position. We're looking for someone with a strong passion for marketing who is looking to learn and grow in their position. Get more details on the position and apply below!

Learn More + Apply

Join us for the Penguin Plunge on March 14

The Penguin Plunge was rescheduled to March 14 due to below freezing temperatures, but that just means there's more time to donate! Our team is so close to reaching our goal; feel free to donate at the link below, if you're able, and head to the Burlington Waterfront on Saturday, March 14 to see us take the plunge. Thanks to our awesome clients, family, and friends who have already supported us!

Donate Here

Incorporating cross-team visibility into challenges and successes

What does a coffee break conversation about Instagram followers have to do with building a better team culture? More than you’d think. In this month’s blog post, Matt reflects on the standing Friday meeting that changed how our team connects, and shares a practical framework for bringing it to your own team.

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A look into Later's rebrand

Having a brand identity that aligns with your target audience and reflects your brand's values and vision is so important. The social media scheduling platform "Later" just announced their new brand identity, with a new logo, colors, voice, and focus. As frequent users of this platform, we agree it's a big change, but it also achieves the evolution they're going for. In terms of usability, the platform is the same, just with a new intentional, bold identity. Read more about Later's intention behind the rebrand below.

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The psychology behind consumer decisions

We’re all consumers. No matter your role, you’ve developed your own consumer identity, habits, and preferences over time. As marketers, tapping into that lived experience is one of the most powerful tools we have. Learn how to turn your content strategy from transactional to relational in our recent digest.

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